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Friday 18 November 2011

4 Characteristics of PR Campaigns

What makes some PR Campaigns successful while others are flops?? Are you really know why???

Actually, while they are a lot of variables in every PR campaign, they come to realize that the most successful campaigns is to share a 4 characteristics things in common.

1) They have a goal
2) They have detailed plan for reaching the goal
3) They are well researched about the goal/issues
4) They are constantly monitored and tweaked as needed.


In other thought.  What are some of other characteristics of successful PR campaigns, that you think it can be??